Welcome to Bri the Brand! My name is Kerenzah Williams and I'm 20 years old. I am so happy to be writing this because it means that my dream has finally come true. Bri the Brand has indirectly been in the works for 7 years. I got the idea to start a clothing line when I was 13 years old but of course over all those years I've had many name changes as well as brand concepts.
I can't blame my young age for being the only reason why it took so long to start my clothing line. In reality I just didn't have the money and it took me 4 years to get hired for a part time job. I had big dreams of launching with a big collection but for me it just wasn't realistic. You see I'm the type of person that is very passionate about having a clothing line and I wanted nothing but perfection but the key to starting a business is to just start and it took awhile for me to understand that.
This honestly inspired my entire Bri the Brand concept. I didn't want to just create a clothing brand for the sake of just having one especially In an industry that is so packed with thousands of other brands and aspiring designers. I wanted to create a brand that was deeper than fit or fabric and that actually motivated people to take action in their own lives. I didn't grow living a perfect life. We had our fair share of struggles and yeah I spent a long time feeling sorry for myself and playing the victim card until one day I didn't want to do that anymore. It was making my situation better, if anything my mindset made it worse.
Bri the Brand is about overcoming adversity and striving to live your best and most prosperous life. I look forward to spreading that message through my products.
I hope you stay on this journey with us.